The company Beyond Meat was in the news recently for an explosive IPO last week.

This write up covers some of my thoughts around it. Again, I am penning this within the Daana blog, even though much of the opinion is my personal opinion. The reason I think this is not misplaced is that when it comes to sustainability, what we are trying to do in Daana does not differ vastly from my personal thoughts.

Before I delve into my thoughts, it is best I address the 900 pound gorilla in the room. I am a vegan, and have been following a plant based diest for more than 8 years now. I do carry my beliefs on my sleeve, but I am not one to proselytyze.

1. Beyond meat claims to be the worlds first plant based burger: This is simply not true. Garden burgers, veggie patties and the like have been in the US market since atleast the 1990’s.
2. Beyond meat claims to satisfy the taste of beef. That is probably alright, just on the face of that claim. For folks who want to switch to a largely plant based diet, transition foods help.
3. Beyond Meat states its mission as follows: “At Beyond Meat, we believe there is a better way to feed the planet. Our mission is to create The Future of Protein® – delicious plant-based burgers, sausage, crumbles, and more– made directly from simple plant-based ingredients. By shifting from animal, to plant-based meat, we are creating one savory solution that solves four growing issues attributed to livestock production: human health, climate change, constraints on natural resources and animal welfare.” Again, that claim, from the face of it looks simple and logical. Basic food cycle math will demonstrate that one can feed humans more efficiently by directly supplying nutrients from plants, than having to feed them to animals who in turn feed humans.

Lets start deconstructing this a bit further.

1. Ingredients:
2. Sourcing
3. Preparation
4. Logistics

August Newsletter: Daana Farmers Network

When you are heads down doing the work you love, time flies in a jiffy. It felt like it was last week that I wrote the July newsletter !!

We did a fair bit of process revamping at the Daana office in July. For a good 2 weeks we looked at every product, every process and worked hard at getting better with our cleaning, packing, stock taking, and delivery. We re-did the way we laid things out, shuffled responsibilities around, and consolidated a bunch of tasks. The team is under double load when I’m around, as they have to get their regular work done, and work on fixing issues and address improvements as well 🙂

The month of July was also spent visiting farmers and partners. A fair bit of travel ensued. The first one was to Mysore, to meet Anand and Priya. They have been supplying us with cold-pressed organic oils. I spent the whole day with them, and their little girl Chavi accompanied me everywhere. We spent a fair bit of time discussing our mutual challenges around logistics, the truck strike, and how we can streamline things better. Anand also took me to meet Vasanthkumar, and Ravi, two of the farmers who supply coconuts from their farm, from which our cold pressed coconut oil is extracted. I got to see Anand’s rotary press unit, that crushes the coconuts to extract oil.

A separate trip report on Mysore will follow subsequently.

I then went and visited the folks at Keystone foundation, Aadhimalai Procured co-op, and our coffee farmers in the Nilgiris. You can find out all about how the region, and the coffee here: Nilgiri Trip Report

And, in case you missed our original article on coffee, here it is: Coffee, the Elixir of Life.

At the end of each newsletter, we try to bring attention to some interesting event happening in the country. Do tune in, to Madras Day celebrations. Aug 22, 1639 is celebrated as Madras day. It was that day that the land for Fort St. George was acquired by the British from the Nayak of the Vijayanagara empire, Damerla Venkatadri. The month long events are an entirely volunteer driven effort showcasing the city’s rich history and culture.

Have a great month, hope you enjoyed the articles.

– Sujatha

 

Greetings from Daana !!

We apologise for not having been able to bring you a newsletter in June (you will soon know why). We hope with the searing summer behind us, and with kids beginning school, a new academic year and routine has begun. My older son and a niece have both begun internships, another niece graduated from college this summer and is entering the workforce. It is indeed bittersweet to see our children get to the next set of milestones in life.

At Daana, it was a very busy May and June (the team can vouch for that more than me 🙂 ). All of that has culminated in us adding more amazing products to our catalogue. Not 1, not 2, but 4 new products. Two healthy oils, and two staple beverages. All Organic and Single Origin.

• Coconut Oil,
• Mustard Oil,
• Coffee Powder and
• Tea Leaves

We will be posting individual posts on each of them in the days to come, so do check our website, or like our facebook page, so you will get updates on your news feed.

You can also order them from below:

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Organic Cold Pressed Coconut Oil: Coconuts from Usha and Ravi’s farm in Krishnarajanagara, Karnataka. Oil extracted using the cold pressed method at Anand’s mill in Mysore, Karnataka.

 

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Organic Cold Pressed Mustard Oil: Mustard seeds from Annaveerappa’s farm in Korwar, Karnataka. Oil extracted using the cold pressed method at the Oil Collective in Bengaluru.

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Organic Ground Coffee: From Selvaraj’s farm in Samaigudal, in the Nilgiri bio-reserve in Tamil Nadu. Roasted and ground to perfection at Uday and Sujatha’s roasting unit in Secunderabad.

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Organic Tea: From Ramakrishnan’s single-estate, high mountain (2,000m/6,800ft) tea farm located in the Nilgiri Mountains of Tamil Nadu. The tea is a dark, intensely aromatic, and flavourful variety.

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Other things to look forward to, this July:

I present to you two very crowded, intense and energetic celebrations this month. Watch them on TV, if you cannot visit.

Jagannath Rath Yatra: Head to Puri to witness the Rath Yatra (Chariot Procession) that carries idols of Lord Jagannatha, Lord Balabhadra and Goddess Subhadra. This year it is on the 14th of July.

Champakulam Moolam Boat Race: Kerala’s oldest boat race is on the 28th of July. Read more about the history of this race and how it commemorates the installation of the idol of lord Krishna at the temple of Ambalappuzha.

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Do try out our products, visit our weekly posts on the website, or keep in touch with us via facebook/whatsapp. We look forward to hearing from you.

– Sujatha

 

 

Beerakaya Pappu: Dakhani daily

The people of Telangana and Andhra are similar and different in many ways. Like the British and Americans, they are two people divided by a common language 🙂

One of the things they both excel at is the amazing array of “pappu” they whip up. Pappu means dal in Telugu. I present a recipe for the “Beerakaya pappu”, ridge-gourd with lentils. It is an absolute massage to the soul. Typically spooned on top of  rice, can be had with roti, or if you’re like me, I simply pour it into a bowl and eat it (call it a soup if you are really compelled to call it something).

Here is a OPOS (One Pot One Shot) method I used to make it yesterday (I have added Instant Pot directions alongside as well):

Ingredients:

• Half cup finely chopped onions
• One cup coarsely chopped tomatoes
• A few cloves of garlic (no need to chop them)
• One cup of chopped ridge gourd (scrape the outer skin. if you like the rough texture of it, keep it, the skin is perfectly edible and yummy. Slit open the ridge gourd, remove the goop and seeds)
• 1 cup dal (I mixed Toor Dal, Moong Dal and Urad Dal)
• 2-3 green chillies slit length wise (you can vary this based on the type of chilli and based on your spice tolerance)
• 1 tsp cumin seeds
• 2 tbsp safflower oil or groundnut oil (remember to only use cold pressed oil)
• 1/2 tsp turmeric powder
• Salt to taste
• Slice of lemon, some chopped curry leaves and coriander leaves (cilantro) for garnish

Method:

• In a small pressure cooker (you can use the Instant Pot too) pour the oil, when it warms up, add the cumin seeds and the onions and sauté just until the onions turn translucent. (this is because they will cook further with the rest of the ingredients)
• Add the rest of the ingredients (dal, tomato, ridge gourd, salt,  turmeric, chillies and garlic)
• Add one cup of water (this may seem on the lower side, but the tomatoes and ridge gourd will let out water while cooking)
• Close the pressure cooker and let it cook for 3 whistles (in the Instant Pot, pressure cook on medium for 6-7 min). Turn it off and let it sit until the pressure fully subsides. This extra soaking in the steam lets the ingredients cook in their own juices.
• Open up, give everything a little bit of a stir, scoop into a bowl, garnish with a slice of lemon and chopped curry leaves and coriander leaves, and serve.

I have been experimenting with various oils of late. If you want a Telangana twist to it, use Safflower Oil (also called Kusuma Noone). For the Andhra tinge, use Groundnut Oil (also called Palli Noone). These oils really bring out the regional flavours.

This dish is as soulful as it is versatile. You can substitute the ridge gourd with any soft squash of your choice (you will need to vary the size of the pieces based on their softness), you can also substitute with any green of your choice. My mom makes a heavenly version of this with spinach. My other favourite version is with Gangavaila koora (purslane leaves) which grows like a weed in Hyderabad.

– Sujatha

Greetings from Daana!

May is here…. here are some ideas to embrace the searing temperatures, and stuff to look forward to.

First off, we have edited and compiled our interview with Dr. Sultan Ismail from March. He explains in a simple conversational manner the entire agrarian crisis: what it means to us a consumer, and how it affects our rural economy. Its worth every second of the 25 min video.

Enjoy the ever favourite Aam Panna as it hails summer. Follow Bhuvana’s recipe and let us know what you think. Additionally, post your own version of this national drink !!
While we wait for the mangoes to land, here is an article that talks about the history of mangoes in India. A very worthwhile obsession that dates back 4000 years.
While carbide mangoes have been on the decline, the market has responded to our mango craze with newer ripening techniques, not all of them good. The only way to get great mangoes is to wait for the right time. As they say… Intezaar ka phal meetha hota hai 🙂 Watch as Arifa explains how to spot the artificially ripened fruit versus the natural ones.

With rising temperatures comes rising use of fans, refrigerators and a/c. Of these the A/Cs are the biggest electricity guzzlers. Here are some simple tips to use your A/Cs efficiently, and save money on those power bills.

1. If you live in a region that has dry hot air in summer, the use of an evaporative cooler is a much more efficient option. Make sure to install it against an external window, and to have a sunshade above the cooler so the sun’s rays do not fall on it directly and heat it up.
2. If you live in a region that has hot moist air (such as the coastal area with high humidity). turn the a/c on, to no cooler than 27C and turn on a ceiling fan. Movement of cool air against our skin is much more important for comfort, than standing air which could be at a lower temperature.

Watch this video by the green architect Ashok Lall on how to minimise dependency on A/Cs, and how to reduce the use of A/Cs, without giving up on comfort and cooling.

Summer vacations: Here are interesting summer destinations to visit. Remember, any cool weather place in India is bound to be crowded, so don’t be surprised. Try to find real “off the beaten path” locations, they will offer a much better experience.
There are other things you can do, right in your own city, to enjoy the summer holidays. Arrange early morning walking, bicycling tours, late evening concerts, lots of board games with the kids in the neighbourhood, and the best of all, a nice afternoon siesta !!
Here is a morning bicycling city tour of Delhi, offered every weekend in Delhi, starting 6 am 🙂

Keep watching our blog section for articles every week. We cover a wide array of topics on sustainability, including organic farming, women’s empowerment, market news, government policy, and more. We also have simple and fun recipes for food every week. Do check them out in our recipes section. Make sure your grocery list for this month is healthy and wholesome. Place your orders here.

Warm regards,
Daana Team

Women and the fight against poverty

Barefoot College is an organization based in Rajasthan, India whose goal is to empower and equip rural illiterate women so that they may drive change and improvement in their families and societies.

Requirement to join Barefoot college is really simple:

1. You need to be illiterate
2. You need to take your learnings and skills back to your village and invest your time and energy there.

The premise is even simpler:

1. Women are more invested in the long term in their neighborhoods, and are willing to put in work to see results much further down the line
2. Men on the other hand, when they pick up skills, tend to want to move to better lifestyles which means that they tend to not invest their time and energy in their villages for long periods of time.

We are not being some sort of reverse sexists here. While outliers always exist, both the above statements are corroborated by data gathered from multiple communities in the world.

How does Barefoot achieve this? Watch the trailer of the movie “Solar Mamas”, made by TED prizewinning filmmaker Jehane Noujaim that documents the work and the impact of Barefoot College.

And then go watch the full movie here